How to Create Your Own Podcast in 5 Steps

1. Establish the Name, Purpose, Audience

So you’ve got something to say about our crazy world?  

After marshaling down the general theme of your podcast idea, you’ll need to include its purpose. Establishing a purpose will act as your North Star when you are trying to choose the topic for subsequent episodes. Making the purpose specific yet open is key. For example, if you’re passionate about the thematic elements of film and how they apply to daily life, your purpose could go in countless directions. 

For example:

  1. I want to illuminate the most obscure pieces of film in order to broaden my audience’s understanding of the art, while making tangible connections to current events, effectively proving each movie’s relevance. 
  1. I want to focus chiefly on pieces of historical fiction, interviewing people who were involved in some capacity in order to determine the accuracy of the Hollywood portrayals. 

Now it’s relatively safe to assume that children 13 and under are not going to be your target audience for either one of these potential podcasts. So who is? This may be one of the more important steps of the materialization process since it will also determine who your sponsors will be (they only want to advertise to possible buyers) and what your topics will be (adapting to fan feedback will be crucial for long-term success).

2. Determine Podcast Structure

Think about how your content will be experienced by your listeners.

Will you have interviews with special guests anchoring every episode or discussions based on external sources that you have reviewed prior to recording? As you narrow down your choices, make sure you understand the time commitments of each approach. You will need to book guests far into the future to ensure a frequent publishing schedule, in addition to reviewing their expertise. Weighing the pros and cons in the early stages will ensure the stable longevity of your creative project.   

There are countless ways to structure your recording time, so get creative and stand out! 

3. Schedule Studio Time for Audio Recording

In order to achieve the highest quality of sound production, which is key to drawing in initial listeners, you’ll need to find a reliable studio. Having immediate access to a vast arsenal of recording equipment, as well as the advice and guidance of seasoned professionals, will give you an essential edge. 

Demŭn Studios (Website Link Here and featured in the above photo) has specialized in podcasts for over five years. These folks are conditioned professionals who can provide everything needed to produce high-quality recording. Everything from equipment set-up and recording to audio editing and digital distribution will be in the hands of experts. What’s even better about this place is that the engineers who work here care deeply about their craft. Ask questions, build a community, and create something that audiences will want to return to again and again. 

4. Getting Sponsors 

Think of the last podcast you listened to. What were their sponsors? Did the content of the advertisements apply to you? Once your podcast starts to grow in its following, you’ll be able to accrue a revenue stream via reaching out to companies who find your audience numbers appealing. While established creators like Joe Rogan (The Joe Rogan Experience) and Terry Gross (NPR’s Fresh Air) do not need to proactively contact possible advertisers, all beginners need to keep it top of mind. 

Consider the following:

  • What is the age demographic of my podcast content?
  • Which companies would benefit from an advertising space on our show?
  • What is our value add?

When you approach your podcast project with all this information fleshed out, it will be a much smoother transition from a hobby to a full-time lifestyle. 

5. Publish Your First Episode! (Choose a Host & Cover Art)

Until your podcast picks up a steady following from social media promotion, advertising, or word of mouth, you will need to catch people’s attention in every way possible. There are hundreds of options out there for listeners to choose from, so establishing a unique cover art design to draw one’s attention while they scroll through the digital sea is a must. Do not underestimate the power of visual intrigue simply because you believe your content speaks for itself.

Do some initial field research by having a neutral friend scroll through podcasts and ask why they chose those particular ones. What are their favorite podcasts? What causes them to click on one thing more than another? The more people you survey, the more your findings will be representative of the average potential subscriber. 

Now the time has come to get that shiny new beauty out into the devices of people everywhere! While Disktroid is the best choice for uploading any musical endeavors, podcasts operate on a slightly different platform of distribution. You can eliminate all the potential stress of researching and choosing a distribution software if you choose to work with Demŭn Studios, however. They can walk you through the entire process!   

If you choose the independent route, here are the top two options to consider when you are ready to publish:

There you have it! Before popping that expensive champagne in celebration of your first-ever official podcast though, make sure to map out the next few months of shows in terms of frequency, topic, interview guest (if applicable), and time dedication needed for preparation. You got this! 


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Tips From an Engineer: How to Maximize Your Time in the Studio

So you’re ready to hit the studio. What should you do to maximize your time? We spoke with lead engineer Colin Dobash to get some advice. He has spent five years at Demŭn Studios and says it’s always good to be prepared. 

“One way works really well that I’ve noticed — coming in with lyrics already written,” Dobash says. “I would say it makes the workflow a lot faster, just because they’re already done and having to come up with them on the spot definitely takes a lot more time.”

Having a vision of how you want your song to be coming in is very important. Dobash says to also rehearse the song and run it by a friend or another artist if possible. 

“It’s always good to show other people and get feedback before you come into the studio,” Dobash.

Once you’re in the studio, Dobash is happy to offer feedback and assistance. 

“A lot of times the artist will ask, ‘What do you think about this? Does this sound good?’ And you have to give them your honest opinion,” Dobash says. 

Dobash says he will give constructive criticism and pointers ranging from how to stay on rhythm, switching around certain words, re-amping instruments, and adding other elements to make a song better.

“There’s definitely a lot of back and forth between the artist and the engineer, or sometimes people will bring in like a producer and they sometimes help with pitch too,” Dobash says. “If someone’s a little flat or sharp, you kind of have to speak up about that and say, ‘Hey let’s do that again.’ If you’ve been working for the person for a while and you know they could do a better take, speak up, saying like, ‘Let’s do that one more time.'”

He says communication is vital in the studio and in between sessions. 

“There’s a lot of back and forth between the engineer and the artist bouncing ideas back and forth, and the main thing is focusing on what the artist wants and their vision, trying to create that,” Dobash says.

Here are some other ideas to prepare for your time in the studio:

  • Rest up your voice beforehand and warm up. Get a good night’s sleep and drink lots of water. Do some warmup exercises too to be able to hit those high notes and help your voice last longer that day.
  • Get to know your equipment. Find out what everything is used for, and ask an engineer if you have any questions. You should be comfortable using the microphone or anything else needed.
  • Have a plan going in. This is especially important if you’re in a band or recording with a bunch of people. Have a road map of how the session should go so you don’t burn through time and money. Have your arrangements ready so there’s time for any messing around or spontaneity if needed.
  • Have a good attitude and be respectful. Arrive a little bit early so you’re not flustered and can adjust to your surroundings before starting the session. Don’t be rude and berate those you are working with, and respect their time and your own.
  • Bring reference materials. If there’s a specific sound you’re going for, bring an example. Have tracks you like saved on your phone for inspiration or for expressing what you like when you just can’t find the words.
  • Don’t let your session get too crowded. It might seem like a great idea to have a bunch of friends or family cheering you on, but it can be a distraction and can take away from time with the engineer and/or a producer.
  • Don’t cram too much into one session. Recording takes time, so don’t rush it or try to record everything all at once.
  • Never force it. If it’s just not working, take a break or a breather to get some perspective, then try again. If you need to reschedule, do that as well.


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Phoenix musician Sincerely Collins truly knows who he is, even when his music has taken different forms.

Collins first caught the music bug at age 13 after watching his cousin, a rapper in a group with Xzibit, record a three-song EP. From the making of a beat to the writing of the rhymes, recording and mixing it, he was there for it all.

“You have to create a voice within yourself, and it’s already there, it’s already you,” Collins says. “A lot of people just spend so much time trying to sound like somebody else that they don’t recognize that their voice that they already have is what they need to use to express.”

“I saw the whole process from start to finish, and it really felt innately second nature to me to dive right into it,” Collins says, “So after that first night, I asked him to take me to Walgreens and get me a notebook and pens, and that night I started writing down lyrics and never looked back.”

He filled up those notebooks for years, writing rhymes to beats. By tenth grade, Collins had recorded his first song and was making a name for himself at his high school, selling CDs and putting on performances. After graduating, Collins started a group called Weird Is The New Cool, taking inspiration from idol Pharrell Williams and his group N.E.R.D.

“That was kind of like my rebellion period from rap, and I just started getting really into rock music,” says Collins. 

They opened up for big bands like Dirty Heads, Sublime, and 311, but after a few years, it was time to move on. Sincerely Collins the hip-hop artist was born, and in 2015 his song “Light Work” got major play on the radio. After moving to Los Angeles and living there for a few years, Collins headed back to the desert just before the pandemic and is excited about his future.

“I’m to a point now with my solo work that I’ve never signed a record contract that would hold me back from doing whatever I wanted to do with my music, so I’m in a blessed place now where I can start experimenting and going back to those live instruments and band groups,” Collins says.

With all of his experience, Collins was the perfect person to ask for some tips about how to get started in the music scene in Phoenix. 

“I think it’s very easy to break into now,” says Collins. “I think if you want to be a musician in Phoenix, it’s fairly simple as far as just getting your foot in the door and getting some traction going. It’s a lot easier than when I was starting out, that’s for sure.”

Collins suggests connecting with promoters, making yourself available through social media, and researching who puts on live shows. He says Respect the Underground is another helpful resource that allows musicians and artists from all over the Valley to have an outlet for their music.

So what should you do once you’re ready to get into the studio?

“The fact you’re reading this interview, you’re kind of already doing what you should be doing,” Collins says. “Because one thing you have to do is you have to tap into where the action is, going and researching and finding a place like Demŭn Studios.”

Collins says to then listen to the people who have what you want to have and have done what you want to do. It might be engineers, producers, or a studio manager.

“They might not even be a musician, but they’ve been in those sessions, and they understand certain things you might not understand about getting to the next level, so that’s very important,” he says.

Listen too to the music you like to develop inspiration. 

“It’s very easy for musicians to get away from just taking time to become inspired, but I think that’s one thing that I always do,” Collins says. “I take time to listen to other music that’s going to put me in a zone and in the frequency where I can tap into a frequency and do that for myself.”

And don’t forget to develop your unique voice. Collins says it’s important to get out of your own way and find your voice on the microphone because people will relate.

“Even people like Tyler, the Creator, and Odd Future, they were making music that was outlandish, but they have their voice, so people connected with it, and there are singers who aren’t the greatest singers in the world at all any means, and they would tell you that, but they found out how to put their voice, add a little autotune but still have their expression and their voice and their passion on that microphone,” Collins says. “People will connect with that, so you need to spend time finding that voice and making sure that you stick with that in your music so that you can transcend.”

As far as Demŭn Studios goes, Collins is definitely a fan. He spent a chunk of his career exclusively working out of it, and it’s even where his hit song “Yap Yap” was created.

“I personally trust that studio highly to produce a sound that can compete with industry-level sound,” Collins says. “When it comes to studios in Phoenix, I would definitely recommend this studio, and I think that all the readers are in the right place if they’re trying to find things that are going to help them in the industry in this city.“


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5 Most Inspirational Places in Phoenix

Putting together a list of inspirational sights or experiences can seem subjective to the seeker since we all find beauty in different ways. True emotional and creative inspiration comes from each individual’s past, identity, and interpretation of specific interactions in life. Some will be more receptive to visual artistic expression, others are moved to tears by music, while another group needs a powerfully silent mountain in order to nourish organic innovation. This short list of five things to do in Phoenix recognizes how different we all are, allowing you to find something in your area that will spark your unique creative spirit. In order to get the most out of your long-distance visit or local travel day, I challenge you to block off a full day for whichever experience you choose. Maybe even turn off your phone, eliminate all distractions of the daily grind, and immerse yourself in whatever unbridled feeling the experience elicits. 

1. “You Who Are Getting Obliterated in the Dancing Storm of Fireflies” (Phoenix Art Museum)

Hands down the pinnacle of immersive modern art in all of Phoenix, possibly the entire United States. While the picture cannot possibly do the exhibit justice, you can begin to grasp the power of being surrounded by seemingly endless punctuations of illumination. You may choose to mentally adopt the artist’s title and imagine the lights to be fireflies, venture out into the vastness of space to touch the stars, or see a metaphorical representation of human memories and pain like in the song “All The Little Lights” by Passenger. If you reach a different level of creative inspiration when visuals are paired with music, bring headphones with you. Make a short playlist before your trip. Think through a personal roadblock with which you’ve been wrestling. Brainstorm ideas for your next song, story, painting, or miscellaneous creative project. Simply celebrate your own existence, internally articulating things for which you are grateful. Do this for every light you see. Wherever your mind takes you, let it run free. If you’re lucky, or if you stay in the exhibit long enough, you will be the only one in the room. With no one around to whisper in awe, silence intensifies your ability to absorb whatever it is you need to from this truly supernatural place. 

2. Desert Botanical Garden

If taking fresh air into your lungs and exploring the countless idiosyncrasies of nature is more your speed, the next two on our list are for you. The Desert Botanical Garden offers a leisurely stroll through over 50,000 different types of plants both native to the area and foreign. Bring a friend and engage in a relaxing walk punctuated by inspecting new plants you’ve never seen before. Or purposefully go alone and learn about some of the garden’s inhabitants. Finding inspiration here may look different for everyone, but approaching the garden with a specific intention is one way to ensure its impact. Choose one plant that interests you for whatever reason and do a bit of research on it. Depending on which you pick, the information could be on a plaque right before your eyes or you might have to pull out your phone. The purpose of this investigation is twofold. 
* Completely enveloping your mental focus in a natural organism takes you away from our constant ego-centric “me, me, me” culture of everyday life. 
* Understanding a bit more about the resilience, creativity, and sheer ingenuity of plant life can give you a new perspective on that one thing you have yet to solve, conquer, or process. 

3. Camel Back Mountain 

Escaping our screens can be tough, especially with the recent pandemic and our technology-heavy work cultures. Camelback Mountain is an easily seen reminder that the natural world is always out there, waiting for us to get off of work or push the power off button.
This mountain is equipped with a short, well-curated hiking trail leading to sweeping views of Phoenix. Bring that book you’ve been meaning to read or that journal you’ve been meaning to write in, along with a small lunch and lots of water. At the top, find a shady outcropping of rock to nestle into and take in the sights. Reflect, meditate, write, or simply let go of all that busyness that lies below you. 
Retreat to this peaceful place to either find an internal answer or pose a big question. 

4. The Phoenix Symphony

Music speaks to everyone in different ways. From remembering a first love to catalyzing imagination, melodies are emotional time machines. While Covid has unfortunately shuttered the 2021 season for the Phoenix Symphony, they remain the authority on bone-deep musical inspiration. 
There’s something profoundly powerful about hearing a plethora of different instruments coming together in unison to produce one magnificent sound. Besides the symbolism, these folks really can play. Each musical number will tell a story that will help you escape, think, or just exist peacefully. 
If you’re feeling overstimulated by the constant barrage of 24-hour news programs or alarmingly pervasive advertisements, buy tickets for a 2022 show. When the time finally comes you will be able to sink into that theater seat and let the symphony carry 

5. Old Town Scottsdale

Not all inspiration comes from grandiose art or stunning nature. Friends, family, and good conversation can heal and illuminate when you need it most. Old Town Scottsdale lays out a considerable amount of options when it comes to finding a place to bring your loved ones together.  When the weather is nice, bring a picnic spread to the sprawling park by the library. If the summer heat has gotten to you, find a lively bar or restaurant to foster connection within your community and cool you down. Walkability is a big selling point here. No matter your group’s desire, a quick Google search will find the perfect place for conversation and connection to flourish.  


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